Digital Agency
The digital agency is a newer agency model. I get this question all the
time and so I thought I’d offer up a short explanation of what,
exactly, a digital agency is and how it’s different. Not that I’m a big
fan of quoting Wikipedia, but here’s how they explain it. Marketing employees who have analytic or digital capabilities won’t want
for work in 2010. But executives at agencies that provide Web design
and development or interactive marketing may find this year contains a
few more sleepless nights, according to a new study from the Chief
Marketing Officer (CMO) Council.
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